While the RSPB has long been known for its dedication to protecting our birds and wildlife, its decades of valuable scientific research were less well recognised. Following an independent review that labelled its programme 'outstanding' the RSPB Centre for Conservation Science was formed. We helped to launch, promote and share its work with the world – bringing to life its unwavering focus on providing insight into the most important conservation issues of our time.
In just one month, unique visits to the RSPB's research pages online increased by 400% – from 1,800 to 9,000.
We created: Tone and visual style, launch and communications strategy, content structure, email and social media, printed launch report and subsequent case studies, online assets, event brand and materials. With the team at 999 Design.